2018: Amazing Year for Touring
Top Acts benefit from better ticket price strategies
reputation stadium tour
Top Acts benefit from better ticket price strategies, but then again, if you've been following our publishing closely – you already knew that.
We wrote this 2,500 word piece detailing how Taylor Swift's reputation Stadium tour strategy played out, particularly in regards to ticket scalpers. Word is that after StubHub announced how much money they made off of the 1989 Tour in 2015, Swift's camp decided a new strategy was in order. And boy did they go for it.
While controversial at first, it landed the reputation tour shattering records all around.
And now Billboard has released an excellent piece outlining how this strategy has not just been working for Swift, but all around. It's worth noting that Swift's tour was the second biggest global (biggest in the US) to Ed's Sheeran Divide Tour. They're both with Messina Touring Group, and as are Shawn Mendes (pictured in banner with Swift), Vance Joy as well as country legends Kenny Chesney, Blake Shelton, Tim McGraw & Faith Hill, Erich Church and George Strait.
If you're familiar at all with country music or top tours, your jaw should be dropping a little bit now. These are all acts coming off of a phenomenal year, and Messina is definitely awed themselves.
All in all, what it means is that the revenue generated by the live sector is finding its way there, instead of leaking to the scalpers' which is good news for everyone. Higher grossing numbers means a healthy sector, and the numbers are up massively year-on-year Billboard reports.
What else is on our RADAR
- you watching yet? Stranger Things • a Playlist We're hooked on Netflix' Stranger Things, which is strange and wonderful and full of amazing music and characters. To quote: Their electronic soundtracks, while very modern and cutting-edge, also inevitably evoke the sounds of ’80s music (most notably Tangerine Dream, Vangelis, and John Carpenter). So we felt that having a synth soundtrack would do exactly what we wanted to achieve with the show: It would feel both modern and nostalgic at the same time. Fri Jul 22 2016 20:16
- A Legend Dies Alan Vega Tributes have been flooding in for Alan Vega, the singer for the legendary band Suicide, since he passed away at the beginning of the week. Suicide have been cited as one of the most influential bands to come out of New York with the punk explosion in the seventies. Those inspired range from Jesus & The Mary Chain, Depeche Mode, Joy Division and Bruce Springsteen, who played their song Dream Baby Dream as a cover. Thu Jul 21 2016 10:04
- At 3 in the morning When Opportunity Knocks Photo by Sonja LangfordCCZ license Sun Jul 17 2016 17:08
- #PMJsearch We Vote for Eleni Kalaitzis Have we mentioned that before? Sun Jul 17 2016 16:38
- please Make it Stop And pray if you're prone to that sort of thing. Or just think and center yourself. Fri Jul 15 2016 16:50
- and beat the bots How To Get The Good Seats With everybody and his brother trying to get tickets to see Hamilton a lot of effort has gone into trying to make sure that those who buy tickets are actually going to go see the show. Thu Jun 30 2016 20:44
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Going Corporate
Festival Season Going Corporate
We came across these three articles this week, all variations of the same theme.
Fri Jun 17 2016 17:34
- The legendary Miles Everything is Beautiful in memory of Miles Davis Tue Jun 14 2016 16:43
- It's Cabaret Voltaire Time Nag Nag Nag The wonders of time and space brings us to the eternal question: "Why are we here?" Quick search on the interwebs bring us artefacts of curiosity.And sometimes hints of why and how. No wonder we have retromania raging.Cabaret Voltaire were from Sheffield, England and were operational in the latter part of the 20th century. With their approach to electronic music they paved the way and are still inspirational to many aspiring musicians in rock or electronic.NagNagNag is one their finest and continues to be a modern anthem. Thu Jun 09 2016 10:57