– Justin Bieber came to Iceland
– Justin Bieber made a video in Iceland [link]
– Justin Bieber wants to bring the #PurposeTour to Iceland [link]

– 20k tickets sell out in less than 20 mins
– A second show, with another 20k tickets is added
– Also sells out [link]
– That's more people going to #Purpose tour than were in Paris watching the Icelandic football
– That's 40k Bieber fans paying to see him live in Iceland
– That's 12.5% of Iceland's population going to see Justin Bieber [link]

People in Iceland don't do anything half-asked. This is Iceland's top 50 on Spotify.